Effective October 2021.

This is the privacy policy (“Privacy Policy”) that governs how Crossroad Fitness and our affiliated companies (“Crossroad Fitness”, “we”, “our” or “us”), use Personal Information (defined below) that we process in connection with your use of our websites: www.Crossroadfitness.com and any other website we operate that links to this Privacy Policy (collectively, our “Sites”), our mobile application (our “App”), and all software, services, extensions, subdomains, and application programming interfaces related thereto (collectively, our “Service”).


Crossroad Fitness makes its Service available to individuals (“user”, “you”, or “your”) to support personal training and exercise schedule, access, and management. Please read this Privacy Policy carefully to better understand how we collect, use, and disclose Personal Information about you as you use our Service.



We are committed to respecting privacy and recognize the need for appropriate protection and management of any Personal Information that is shared with us as part of using our Service. As used in this Privacy Policy, “Personal Information” means any information relating to an identified or identifiable natural person. We may collect Personal Information from you directly, or indirectly through automated means, as discussed more fully in Sections 3 and 4, below.

You may choose whether or not to provide or disclose Personal Information in connection with your use of our Service. If you choose not to provide the Personal Information we request, you may still visit and use parts of our Service, but may be unable to access or use certain features, options, programs, products, and services.

Our Service may contain links to third-party websites, products, services, and advertisements that are not owned or controlled by Crossroad Fitness. We are not responsible for the privacy practices or the content of those third-party websites, products, services, and advertisements, and you visit them at your own risk.



We and our service providers may collect, and you may consent to provide, the categories of Personal Information set forth below in order to provide our Service to you, or because we are legally required to do so:

  • Name;
  • Email address;
  • Address;
  • Location;
  • Payment information;
  • Age;
  • Gender;
  • Phone number;
  • User name;
  • Password;
  • Public forum information; and
  • Communications you send to us.



Crossroad Fitness collects certain information that may constitute Personal Information in the following ways:

(a) Contact Information.

In various areas of our Service and in printed materials, we provide you the opportunity to submit a form with basic contact information, such as your name, email, or mailing address. With your permission, Crossroad Fitness uses such information to inform you of new products, technical information and services, and upcoming events that may be of interest. If you no longer wish to receive these emails, the opt-out process is described in Section 10 of this Privacy Policy. In addition, if you choose, you may participate in a Crossroad Fitness e-mail list server by subscribing to our Service or by contacting Crossroad Fitness staff directly. You may unsubscribe from these e-mail list servers by following the unsubscribe instructions found within the list email.

(b) Service Login Information.

We process the username and password of users to enable secure logging into our Service, and we process information regarding your role to appropriately control access to restricted content. We process this Personal Information only as necessary to provide our Service under our Terms of Use and to further our legitimate interests in protecting our Service and content.

(c) Payment Information.

When you purchase services or products from us, third-party service providers acting on our behalf process payment information, including payment card details and billing and shipping addresses, to help us fulfill your orders. Any Personal Information collected by such third parties will be subject to the third parties privacy policy, rather than this Privacy Policy.

(d) Personal Information Collected by Third Parties.

Please note that we use certain third-party service providers on our Service to enhance your experience or deliver certain services. These providers may collect Personal Information about you in performing their services and/or functions on our Service. Please review Section 6(a) of this Privacy Policy for more details about how we use third parties on our Service.

(e) Application for Employment.

Our Service allows users to submit an application for employment at https://www.usfitnesscareers.com/. If you submit an application for employment, we provide the opportunity for you to submit some or all of the Personal Information listed in Section 2, above. We have a legitimate interest in this information so that we may process your application in accordance with our internal hiring practices. This information ensures we can contact you and comply with applicable employment law. You may consent, but are not required, to submit additional categories of Personal Information as part of the application process.

(f) Document Submissions.

Our Service may allow users to upload documents relating to their application for employment (namely, a resume and cover letter). If you choose to submit documents of this nature, you may disclose certain Personal Information through our Service as a product of your submission. Crossroad Fitness uses commercially reasonable efforts to ensure the appropriate administrative, physical, and technical safeguards are in place as it relates to the Personal Information you provide through our Service as part of any document submission.

(g) Social Media.

We have worked with certain third-party social media providers to offer you their social networking services through our Service. For example, you can use third-party social networking services to share information about your experience on our Service with your friends and followers on those social networking services. These social networking services may be able to collect information about you, including your activity on our Service. These third-party social networking services also may notify your friends, both on our Service and on the social networking services themselves, that you are a user of our Service or about your use of our Service, in accordance with applicable law and their own privacy policies. If you choose to access or make use of third-party social networking services, we may receive information about you that you have made available to those social networking services. If you link your account from a third-party site or service, we may collect information from those third-party accounts, and any information that we collect will be governed by this Privacy Policy.


Certain information on our Service is collected automatically by means of various software tools. We have a legitimate interest in using such information to assist in log-in, systems administration purposes, information security, and abuse prevention, to track user trends, and to analyze the effectiveness of our Service.

(a) Log Files.

The information inside the log files includes internet protocol (“IP”) addresses, type of browser, Internet Service Provider (“ISP”), date/time stamp, referring/exit pages, clicked pages, and any other information your browser may send to us.

(b) Cookies.

We use cookies to make interactions with our Service easy and meaningful. When you visit our Service, our servers may send a cookie to your computer. Standing alone, cookies do not personally identify you; they merely recognize your web browser. We may use cookies that are session-based or persistent. Session cookies exist only during one session. They disappear from your computer when you close your browser software or turn off your computer. Persistent cookies remain on your computer after you close your browser or turn off your computer. We use cookies that enable you to navigate our Service and use its features, such as accessing secure areas of our Service. Because required cookies are essential to operate our Service, there is no option to opt-out of these cookies.

Visitors may wish to restrict the use of cookies or completely prevent them from being set. Most modern browsers allow you to change your cookie settings. You can usually find these settings in the options or preferences menu of your browser. To understand these settings, the following links for commonly used browsers may be helpful, or you can use the help option in your browser for more details:

  • Cookie settings in Internet Explorer
  • Cookie settings in Firefox
  • Cookie settings in Chrome
  • Cookie settings in Safari web and iOS.

If you disable cookies, please be aware that some of the features of our service may not function correctly.

To find out more on how to manage and delete cookies, visit www.aboutcookies.org. For more details on your choices regarding the use of your web browsing activity for interest-based advertising you may visit the following sites:

  • networkadvertising.org
  • optout.aboutads.info
  • youradchoices.com
  • youronlinechoices.eu

On a mobile device, you may also be to adjust your settings to limit ad tracking.

You can opt-out of Google Analytics by installing Google’s opt-out browser add-on.

(c) Analytics Service.

We may use certain third-party analytics services to improve the functionality, features, or delivery of our Service. We may also use these analytics services to record mouse clicks, mouse movements, scrolling activity, as well as any text that you type into our Service. For example, we use Google Analytics on our Service to track user trends and usage. For more information on Google Analytics’ processing of Personal Information as it relates to our Service, please see http://www.google.com/policies/privacy/partners/. By using a browser plugin provided by Google, you can opt-out of Google Analytics.

(d) Other Tracking Technologies.

When you visit our Service, we may collect your IP address for certain purposes such as, example, monitoring the regions from which you navigate our Service. We may also use web beacons alone or in conjunction with cookies to compile information about your usage of our Service and interaction with emails from us. Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular site tied to the web beacon. We may use web beacons to operate and improve our Service.


If you submit or we collect Personal Information through our Service, then such Personal Information may be used to:

  • Provide, analyze, administer, improve, and personalize the Service;
  • Contact you in connection with the Service, notifications, events, programs, or offerings that you may have registered for;
  • Send you updates and promotional materials;
  • Provide personalized advertising to you;
  • Identify and authenticate your access to the parts of the Service that you are authorized to access;
  • For recruiting and human resources administration purposes; and
  • Protect our rights and/or our property and ensure the technical functionality and security of the Service.

We do not sell, lease, rent, or otherwise disclose the Personal Information collected from our Service to third parties unless otherwise stated below or with your consent.

(a) Our Third-Party Providers.

We transfer Personal Information to our third-party service providers to perform tasks on our behalf and to assist us in providing our Service. For example, we may share your Personal Information with service providers who assist us in performing core functions (such as hosting, data storage, and security) related to our operation of the Service and/or by making certain interactive tools available to you as a user. We also use third parties for technical and customer support, application development, tracking and reporting functions, quality assurance, and other Services. In the performance of our Service, we may share Personal Information from or about you with these third parties so that we can deliver the highest quality user experience. We use commercially reasonable efforts to only engage with third parties that post a publicly available privacy policy.

(b) Advertisers.

From time to time, we engage in advertising services to assist us in advertising our brand and Service. Those services may target advertisements on third-party websites based on cookies or other information indicating previous interaction with our Service.

(c) Aggregate Information.

To better serve our users, business partners, and to improve our Service, Crossroad Fitness may conduct research on user demographics, interests, and behavior based on the Personal Information and other information provided to Crossroad Fitness. This research may be compiled and analyzed on an aggregate basis, and we may share this aggregated information with our affiliates, agents, and business partners. This aggregate information does not identify a user personally. Crossroad Fitness may also disclose aggregated information in order to describe our Service to current and prospective business partners and to other third parties for other lawful purposes.

(d) Business Partners.

From time to time, we may partner with other companies to jointly offer products or services. If you purchase or specifically express interest in a jointly-offered product or service from us, we may share Personal Information collected in connection with your purchase or expression of interest with our joint promotion partner(s). We do not control our business partners’ use of Personal Information we collect, and their use of the information will be in accordance with their own privacy policies.

(e) In the Event of Merger, Sale, or Change of Control.

We may transfer or assign this Privacy Policy and any Personal Information to a third party entity that acquires or is merged with us as part of a merger, acquisition, sale, or other change of control (such as the result of a bankruptcy proceeding).

(f) Other Disclosures.

We may disclose Personal Information about you if we have a good faith belief that disclosure of such information is helpful or reasonably necessary to (i) comply with any applicable law, regulation, legal process, or governmental request; (ii) enforce our Terms of Use, including investigations of potential violations thereof; (iii) detect, prevent, or otherwise address fraud or security issues; or (iv) protect against harm to the rights, property or safety of Crossroad Fitness, our users, or the public.



We reserve the right to retain any Personal Information as long as the Personal Information is needed to: (i) fulfill the purposes that are described in Section 5, and (ii) comply with applicable law.



The privacy and security of Personal Information is very important to us. Taking into account the nature, scope, context, and purposes of processing Personal Information, Crossroad Fitness has implemented appropriate technical and organizational measures to ensure and to be able to demonstrate that it’s the processing of Personal Information is performed in accordance with applicable law. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect Personal Information, we cannot guarantee its absolute security.



Our Service is intended for individuals over eighteen 18 years of age. We do not target children and do not knowingly collect any Personal Information from children under the age of thirteen (13). When a user discloses Personal Information on our Service, the user is representing to us that he or she is at least eighteen (18) years of age.



You may choose not to receive future promotional or advertising emails from us by selecting an unsubscribe link at the bottom of each email that you receive from us. Additionally, you may send a request specifying your communications preferences to Member@Crossroadfitness.com. You cannot opt-out of receiving transactional emails related to the performance of our services. Please note that even if you opt-out of receiving the foregoing emails, we may still send you a response to any “Contact” request as well as administrative, maintenance, and operational emails (for example, in connection with a password reset request).



The Service is hosted in the United States and is intended for and directed to users in the United States. If you are accessing the Service from the European Union, Asia, or any other region with laws or regulations governing Personal Information collection, use, and disclosure, that differ from United States laws, please be advised that your continued use of the Service will be governed by United States law, this Privacy Policy, and our Terms of Use. Information about you that we collect or that you submit may be transferred to, processed in, and held in countries other than the one in which you reside, including countries such as the United States, which the European Union has deemed do not provide “adequate” protection for personal information.



As our organization changes over time, this Privacy Policy is expected to change as well. We reserve the right to amend the Privacy Policy at any time, for any reason, without notice to you, other than the posting of the amended Privacy Policy on our Service. We may e-mail periodic reminders of our notices and terms and conditions, but you should check our Service frequently to see the current Privacy Policy that is in effect and any changes that may have been made to it.



Any comments, concerns, complaints, or questions regarding our Privacy Policy may be addressed to Member@crossroadfitness.com

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